Effective Date: March 23, 2026 | Last Revised: March 23, 2026
This Cookie Policy explains how AREND ("we," "our," or "us") uses cookies and similar tracking technologies on our website (the "Site"). It describes what these technologies are, why we use them, and your rights to control their use.
This policy should be read alongside our Privacy Policy, which provides broader information about how we collect, use, and protect your personal information. By continuing to use our Site, you consent to our use of cookies as described here, except where your prior consent is required by applicable law.
Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) when you visit a website. They are widely used to make websites work more efficiently, to remember your preferences, and to provide information to site owners about how their site is being used.
Cookies are not viruses or harmful programs. They cannot access other files on your device or execute code. A cookie can only be read by the website that created it.
Cookies may be categorized in two ways:
Session cookies — temporary cookies that expire when you close your browser.
Persistent cookies — cookies that remain on your device for a set period of time, or until you delete them manually.
Cookies may also be set by us directly (first-party cookies) or by third-party services we use (third-party cookies).
In addition to cookies, we may use the following technologies:
Pixel Tags / Web Beacons: Tiny, invisible images embedded in web pages or emails that signal when content has been viewed, helping us measure engagement and email open rates.
Local Storage: A browser feature that allows websites to store data locally on your device beyond a single session, without an expiration date.
Session Storage: Similar to local storage but cleared automatically when you close your browser tab.
Device Fingerprinting: A technique that identifies your device based on its characteristics (e.g., browser version, screen resolution). We do not use device fingerprinting on this Site.
For the purposes of this policy, all of the above are collectively referred to as "cookies."
We use four categories of cookies on our Site:
4.1 Essential
These cookies are strictly necessary for the Site to function and cannot be switched off. They are usually set in response to actions you take, such as filling in a form or navigating between pages. Without these cookies, the Site cannot operate correctly. Because they are essential, they do not require your consent.
4.2 Analytics
These cookies help us understand how visitors interact with our Site by collecting information anonymously. The data tells us which pages are visited most often, how long visitors stay, and whether they encounter any errors. We use this information to improve the structure and content of the Site. These cookies do not directly identify you as an individual.
4.3 Preference
Also called "functionality cookies," these remember choices you make — such as your language preference or region — to provide a more personalized experience. The information these cookies collect may be anonymized and they cannot track your activity on other websites.
4.4 Marketing
These cookies track your browsing activity to deliver advertising or content relevant to your interests and to measure the effectiveness of our marketing efforts. They may be set by us or by advertising partners. We will only use marketing cookies where we have obtained your prior consent. You may withdraw consent at any time (see Section 7).
The table below lists the specific cookies currently in use on our Site. This list is updated periodically and may not reflect every cookie present at the exact moment of your visit.
Cookie Name
Provider
Category
Purpose
Duration
_session_id
AREND
Essential
Maintains your session state while navigating the Site
Session
csrf_token
AREND
Essential
Prevents cross-site request forgery attacks on forms
Session
cookie_consent
AREND
Essential
Stores your cookie consent preferences
12 months
_ga
Google Analytics
Analytics
Distinguishes unique users for aggregate traffic analysis
24 months
_ga_[ID]
Google Analytics
Analytics
Persists session state across page requests
24 months
_gid
Google Analytics
Analytics
Distinguishes users over a 24-hour period
24 hours
user_prefs
AREND
Preference
Remembers display preferences (e.g., language, region)
12 months
_fbp
Meta (Facebook)
Marketing
Tracks visits across websites to deliver targeted advertising (used only with consent)
90 days
li_fat_id
Marketing
Supports LinkedIn Insight Tag for campaign tracking (used only with consent)
30 days
Cookie names, providers, and durations may change as we update the Site and our service providers. We will update this table accordingly.
Some cookies on our Site are set by third-party services that appear on our pages. We do not control these third-party cookies, and they are governed by the privacy policies of the respective providers. Current third-party providers whose cookies may be present on our Site include:
Google Analytics — Google Privacy Policy
Meta (Facebook) — Meta Privacy Policy
LinkedIn — LinkedIn Privacy Policy
We recommend reviewing the privacy and cookie policies of these providers for full details on how they collect and process data.
You have several options for managing cookies:
Cookie Consent Banner
When you first visit our Site, you will be presented with a cookie consent banner that allows you to accept all cookies, reject non-essential cookies, or customize your preferences by category. You can change or withdraw your consent at any time by clicking the "Cookie Settings" link in the footer of our Site.
Browser Settings
You can configure your browser to refuse all cookies, accept only certain cookies, or alert you when a cookie is being set. Instructions for the most common browsers are available at the links below:
Please note that blocking all cookies — including essential ones — may prevent our Site from functioning correctly and may limit your access to certain features.
Opt-Out Tools
You may opt out of Google Analytics tracking at any time by installing the Google Analytics Opt-out Browser Add-on. For interest-based advertising more broadly, you can opt out through the Network Advertising Initiative or the Digital Advertising Alliance.
Some cookies we use may process data that constitutes personal information under applicable privacy law (e.g., IP addresses or device identifiers). Where this is the case, our Privacy Policy governs how that data is handled, including your rights to access, correct, delete, or restrict the processing of that information.
Analytics data we collect through cookies is aggregated and, where possible, anonymized before we review or act on it. We do not use cookie-derived data to make automated decisions that produce legal or similarly significant effects on individuals.
Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not wish to be tracked. There is currently no universally accepted technical standard for how websites should respond to DNT signals. Our Site does not currently alter its data collection and use practices in response to DNT signals, but we honor your preferences as expressed through our cookie consent tools and browser cookie settings.
If you access our Site from the European Economic Area (EEA), the United Kingdom, or Switzerland, additional rights may apply to you under the General Data Protection Regulation (GDPR) or equivalent local legislation. In those jurisdictions, we will obtain your explicit, informed consent before setting any non-essential cookies, and you may withdraw that consent at any time without affecting the lawfulness of processing prior to withdrawal.
If you are a California resident, the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA) may grant you additional rights regarding personal information collected through cookies. Please refer to our Privacy Policy for details.
We may update this Cookie Policy periodically to reflect changes in the cookies we use, updates to applicable law, or changes to our business practices. When we make material changes, we will update the "Last Revised" date at the top of this page and, where appropriate, reset the cookie consent banner so that you are informed and can make a fresh choice.
We encourage you to review this policy each time you visit our Site to stay informed about our use of cookies.
If you have any questions or concerns about our use of cookies or this Cookie Policy, please contact us at:
AREND
[Street Address]
[City, State, ZIP]
Email: info@arend.com
Phone: (217) 417-6506
© 2026 AREND. All rights reserved. This policy does not constitute legal advice. AREND recommends consulting a qualified attorney to ensure compliance with all applicable federal, state, and international cookie and privacy laws.